CREATIVE ECONOMY – GEORGIAN AND ESTONIAN CULTURAL AND CREATIVE INDUSTRIES’ DEVELOPMENT MODELS

Abstract

This study focuses on reviewing the Georgian model of Culture and Creative industries (CCI). The paper examines EU support to the sector’s development, including Culture Programmes, funding opportunities, etc. Based on an  analysis of core strategic documents and interviews with  Georgian experts, key developments and current challenges of the sector are identified.
Secondly, the paper encompasses a study of the Estonian Culture and Creative industries model, using Estonian expert interviews. As a result of the research, recommendations on successful adaptation of  the Estonian CCI model to the Georgian are issued according to the gaps identified in the Georgian system and best practices found from the Estonian model.
As a result of the study, consideration of the Estonian experience will condition positive direct and indirect impacts to the Georgian economy and, therefore, enable growth of the sector contribution. In addition, it will facilitate the Europeanisation of Georgia.